Just how big is online video?
I’m sure you have noticed just as much as I have the increasing number of web sites that are now making use of video.
In an effort to try and find some stats to back my perceptions up, I came across these figures a few weeks ago when researching a presentation I was making for Business Link
Okay, they are all USA figures - why do they always seem to have more research available than the UK? - but I think they give a fair indication of the scale of the national, international and global apetite for video on the web and how it is growing.
Anyway, here come the numbers - watch out they are BIG!
By the way the figures come from comSCORE Video Metrix
- 1. The total number of videos streamed in the USA during September 2007 was 9.2 billion!
- 2. The number of people in the USA who viewed a video online in September 2007 was 136,000,000!
- 3. 74,8% of ALL USA web users watched a video online during September 2007!
Big enough?
March 27th, 2008 at 5:28 pm
[...] am constantly coming across US figures and all too rarely UK statistics. So it’s good to get confirmation from Hitwise that online [...]