2.5% of UK searches lead to a visit to a video site
At last some UK online video stats!
I am constantly coming across US figures and all too rarely UK statistics. So it’s good to get confirmation from Hitwise that online video growth is every bit as healthy over this side of the Atlantic.
The headline figure is that UK Internet traffic to online video websites increased by 178% between February 2007 and 2008.
But perhaps of most interest (and buried towards the end of Robin Goad’s blog) is the fact that “One in every 40 searches in the UK during February 2008 resulted in a visit to a video site”.